INMA Holding acquires a stake in ABK Group, owner of the Plan B fast food brand
INMA Holding, a private equity firm dedicated to Tunisian SMEs,
launched in 2018, is pleased to announce an investment of 5 million dinars in ABK Group, owner of the fast food brand Plan B.
Launched in 2014, the brand Plan B has quickly gained the recognition of a growing public, thanks to the quality of its products and the distinction of its service. ABK Group now operates around different structures that constitute a “one-stop shop” for the restaurant industry and in particular the various Plan B outlets, most of which are managed as franchises: thus, the Group can provide the various outlets with all of their supplies, whether in food or non-food products, and manages logistics, branding and all administrative aspects on their behalf. After only 6 years, the network now has 28 outlets across the country, from Bizerte to Djerba.
The support of INMA Holding will enable the Group to accelerate its development, mainly around 3 axes: the further development of the Plan B network in Tunisia, its international development, and the setting up of new fast food networks: 2 new brands have just been launched, a “Pasta Bar” concept called Terminal A, and a “food compositor” concept called Combo.
On the occasion of this investment, Mr. Abdallah Khlif, General Manager of the Group, declared: “We are happy about this partnership with INMA Holding which will accompany us into a new phase of our development. Thanks to the funds raised, the Group will be able to move to another level of national commercial expansion and to export its Tunisian know-how to the Maghreb region initially and to Europe in the medium term”.
Mrs. Fatma Merai, General Manager of INMA Holding added: “We are delighted to participate in the development of a group that combines youth, dynamism and ambition. This investment is perfectly in line with the strategy of INMA Holding to accompany Tunisian SMEs with high potential in their development and we are convinced that the Plan B Group will be able to achieve its growth objectives”.
About Plan B :
Launched in 2014, Plan B is now one of the largest fast food chains in Tunisia with 28 outlets across the country.
The brand has adopted a model of expansion through the development of a network of franchisees, and the centralization of the supply of raw materials, as well as business development, assistance and technical supervision, and all other logistical and administrative aspects.
The group quickly gained public recognition thanks to its quality services and its continuous innovation through the development of new concepts, including Terminal A and Combo, and intends to continue its expansion through new brands and in countries other than Tunisia.
For more information visit : www.plan-b.com.tn
About INMA Holding :
Launched by the financial advisory firm Mediterranean Corporate Finance (MCF), INMA Holding is an investment vehicle dedicated to investing in Tunisian SMEs and includes among its shareholders Banque Internationale Arabe de Tunisie (BIAT), Tunisian American Enterprise Fund (TAEF) and Caisse des Dépôts et Consignations (CDC). With a diversified field of action and the recourse to various financial instruments, INMA Holding will be able to invest directly in equity, but also in quasi-equity and mezzanine debt.
The holding is primarily interested in the SMEs in growth phase, but also in those that are in a financial restructuring phase. INMA Holding supports also its partners in their growth by providing them with the operational, financial and sectorial expertise of its teams as well as its network of experts and partners.
For more information visit : www.inma-holding.com